How to Make Pinterest Pins Go Viral in 2024


You may have heard that Pinterest is an excellent strategy to generate visitors to your blog.

But how can well-known blogs gain so much attention from Pinterest?

How do they get their pins to go viral?

Unfortunately, there is no quick solution to that issue, but there are several things you can do to improve your odds.

In this piece, I’ll share my Pinterest method with you so you can experiment and develop your own winning strategy for ‘how to make pinterest pins go viral’

Let’s get started!

What exactly is a Viral Pin?

A piece of content that quickly becomes popular among Internet users is referred to as “viral content.”

On Pinterest, we can refer to them as “Viral Pins.”

So, if your daily Pinterest traffic increases significantly, it suggests you have some viral pins!

How to Make Pinterest Pins
Photo by CAR GIRL on Unsplash

This demonstrates that it has piqued the interest of a larger number of people. In other words, if your pin is deemed important by the Pinterest audience, Pinterest will begin to show it to an increasing number of people, allowing it to reach a larger audience.

1. Use Images That Are Worth Pinning

Pinterest is not like other social media networks.

It functions more as a visual discovery engine, with 465 million visitors every month looking for new ideas and inspiration.

Images and videos have a large influence on Pinterest since they affect whether or not people will click on a pin.

But what if you lack the kind of eye-catching pictures that draw readers in and keep them on your blog?

The easiest solution is to use stock photos!

But it does not end there.

The more visually appealing your graphics and photographs, the more likely you are to attract attention on Pinterest.

And, while you can use free stock images, selecting uncommon photos or graphics adds value to your pins because they are less frequent on the network.

People are always looking for something new, so using the same photographs as everyone else may not be as effective.

You must come up with something original. But how are you going to accomplish it?

One of the better tools for this is Canva PRO.

Canva is free, but upgrading to Canva PRO gives you access to premium pictures, graphics, and useful tools like the AI background removal tool.

This means you’ll have a better chance of finding and modifying unique photographs that aren’t viewed as often on the platform.

In a nutshell, grab a few stock photographs and graphics and customise them to create something one-of-a-kind that reflects your personal taste.

The best aspect is that Canva PRO includes a content planner, allowing you to directly publish or schedule your pieces on Pinterest.

Also, remember that vertical pins perform better on Pinterest.

As a result, it’s a good idea to keep your pins vertical.

2. Make use of catchy pin titles.

Assume you’re a Pinterest user looking for a tutorial or ideas for creating a logo.

Consider why you would chose each pin before clicking on it. Pins with catchy titles or titles that include numbers, such as “5 Free Online Logo Maker Sites for Non-Designers,” are more likely to catch your attention and make you click.

These names hint at what you may expect to learn from the post and identify the intended audience.

You can also develop several alternate pins with different titles, but make sure they effectively express the topic of your pin.

Most importantly, if a pin is performing well, create a few more pins, each one unique but related to the same blog post, and spread them out over time, like one every week.

This method has proven to be effective for me and can help your pin go viral.

If you’re having trouble coming up with catchy titles, try employing AI writing tools like Copy.ai to generate interesting headlines.

3. Use Keywords Correctly

Simply said, Pinterest keywords are a means to ensure that the relevant people find your article.

Relevant keywords can be included in your pin title, description, and alt-text, but they must be used naturally and sparingly.

The search box on Pinterest is the most convenient way to locate terms.

For example, if you search for “blogging” on Pinterest, you’ll get suggestions for keywords!

How to Make Pinterest Pins
Look for Pinterest keywords

Concentrate on those keywords and write an engaging title and description that appropriately reflect the substance of your blog article.

Remember to include keywords relating to your specialisation in your profile, as well as your name and bio. This explains the importance of your material to Pinterest users and offers them a reason to follow you.

Wrapping Up

Pinterest is a fantastic tool for all bloggers, new and old, to use to help their websites develop quickly.

However, making a pin become viral with a few clicks is not easy. You must build pins that consumers will appreciate and that stand out from the crowd.

Coming up with something unique right away may not be easy, but with persistent effort, you’ll eventually figure out what works best.

So continue doing what you’re doing!

And if you need a little motivation to get started, feel free to copy my Pinterest templates here!

Have fun pinning!

You might be interested in:

Read: How to Make Money on Pinterest in 2024 (Beginner’s Guide)


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